About Us

We are on a mission to help build happier and better balanced families.

Our Story

Co-founders Amy Sage, MA, MS, NCC, and Roni Nocon, MA, LPCC, have been school counselors for over 20 years, supporting children and families. Over time, they witnessed a steady rise in anxiety, depression, self-harm, and low self-worth in children.

Recognizing that the greatest positive influence on a child’s well-being begins at home, they began designing simple, engaging ways to teach essential life skills like empathy, self-regulation, and confidence—skills that benefit the entire family. As parents first and counselors second, they developed a passion for creating practical, positive parenting tools to support their own families’ emotional growth.

Once they saw the potential to create impact beyond the classroom, they launched ParentingEQ and continue to provide families with meaningful strategies to strengthen emotional intelligence at home.

We know that every child learns in unique ways, so our curriculum incorporates multiple pathways for engagement.

Reading books with children stimulates their imagination and expands their understanding of the world. It helps them develop language and listening skills, and prepares them to understand the written word. Reading helps your child’s communication and social skills develop. — Reading with children stimulates imagination and expands their understanding of the world. It builds language and listening skills, prepares them to understand the written word, and strengthens communication and social skills.

Play is fun and can trigger the release of endorphins, the body's natural feel-good chemicals. Endorphins promote an overall sense of well-being, can reduce stress, and increase our creativity. Through play and positive parenting you have an opportunity to see things from their perspective, explore their environment, and build problem solving skills. — Play sparks joy and can trigger the release of endorphins, promoting well-being, reducing stress, and boosting creativity. Through play, children explore their environment, see the world from different perspectives, and develop problem-solving skills.

When we engage children in practice and reflection, we encourage children to go beyond merely repeating what they've done. We help them become aware of what they learned, what was interesting, how they feel about it, and what they can continue using for their own benefit. These positive parenting approaches will build skills that last a lifetime. — Practice paired with reflection helps children move beyond repetition. It encourages awareness of what they’ve learned, how it applies to their lives, and how to use it for their own growth. This intentional approach builds lasting skills.

Each box will include “tools” to add to your family toolkit.  Internal tools are those we have with us all the time such as our breath, positive thinking, pausing and counting to three, etc.. External tools are objects or activities that help us access our internal tools such as fidget toys, yoga, or meditative coloring. These tools will encourage your child to manage their feelings. — We provide both *internal tools*, such as mindful breathing, positive thinking, or pausing before responding and *external tools* like yoga, calming activities, or sensory aids that help children access those internal skills. These strategies give children tangible ways to manage emotions and respond effectively in real life.